Just in case and to mark territory against what may happen, the popular instant messaging application announced yesterday through its CEO, Jan Koum, that WhatsApp currently has 350 million active users per month. It may have been solely due to an act of ‘breastfeeding’ during the conference Nokia World 2013 or that they were actually issuing a warning to BlackBerry Messenger – and also to Line – so they know what lies ahead if they really want to overshadow them. Be that as it may, we will talk about the data of WhatsApp later.
BBM experiences an “incredible launch” on Android and iOS
The ‘official’ data from 10 million downloads in its first 24 hours availability, make the appearance of BlackBerry Messenger be one of the best mobile app openings to date. In this sense, the executive vice president of BBM in BlackBerry, Andrew Bocking, has stated that the service has had a “Incredible launch.”
In the same way, it has detailed the firm commitment of BlackBerry Limited for turning its application into the “leading private social network for all those users who need immediate communication” and the union of “instant messaging combined with privacy, control and reliability” that it provides BBM. In principle, very good intentions, but according to the data from WhatsApp that we have provided it seems that they still have a long way to go.
In this regard, Bocking has ensured that the work of BBM “It is not stopping, nor is it slowing down at all.” In fact, the intention and commitment of the company is “offer a BBM experience for iPhone and Android equal to that of BlackBerry 10“, That is, that the application makes other services available to users such as BBM Video, BBM Voice Y BBM Channels; something that might be available for the app in iOS Y Android “In the near future”.
WhatsApp continues to do its thing and continues to add users
As we have already indicated at the beginning of the article, the CEO of WhatsApp, Jan Koum, announced this Tuesday during the conference Nokia World 2013 that your instant messaging service has reached the number of 350 million active users per month. By itself it is a very important figure to take into account – Who would not want to have 350 million euros, for example? – but it is even more so if we take into account that just a couple of months ago, last August, the number of active users was 300 million.
This simple comparison shows not only that WhatsApp It is not yet showing signs of depletion or slowdown in its number of users or downloads, but also that the loss of users in the United States was only an isolated case and, at no point, proof that the application is sinking. And all this despite the refusal of WhatsApp Inc. to accept other avenues of income that are being exploited by competition, such as mobile payments, advertising or gaming platforms.